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77" LG 77C9 OLED TV C9 ThinQ AI - OLED77C9P



Or as low as $1666.67 */month See Terms

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Key Features

  • Perfect Black
  • α9 Gen 2 Intelligent Processor
  • AI Smart
  • webOS 4.5 and Magic Remote
  • Dolby Vision and Dolby Atmos
  • Premium Design

Perfect black

Perfect black and infinite contrast bring out shadow detail in the darkest scenes - a cinematic experience as close to the theater as possible. That\'s the power of 8.3 million individually lit pixels in LG OLED TVs.

The brains to make everything look more real

Images, action and colour are brought to new life to instantly enhance picture quality through LG\'s best 4K processor including 4-step noise reduction \"\" empowered by AI at its core.

Image enhancement empowered by AI\'s deep learning

See everything with more clarity and detail as your TV optimizes and adapts to deliver the best picture possible on an LG OLED TV.

Experience the brilliance of LG\'s ThinQ AI

LG OLED ThinQ AI TV listens, thinks and answers to provide the ultimate personalized entertainment and control over your smart home.

*Google Assistant activated by \"Microphone Button\". Amazon Alexa activated by \"Prime Video\" button.*Available via firmware update later in 2019. Service limited to certain languages. Some features require 3rd party service subscriptions. The actual product may differ from image shown.

Transform your TV into an entertainment powerhouse

Advanced image and sound technologies for a spectacular, more lifelike experience in every scene. Amazing realism that you\'ll see, hear and feel.*

*Dolby Vision is a trademark of Dolby Laboratories. Dolby, Dolby Atmos and the double-D symbol are registered trademarks of Dolby Laboratories.

Every viewing is like a gallery showing.

There\'s thin. Then there\'s OLED thin. LG OLED TV\'s individually lit pixels require no backlight \"\" a thing of beauty on the wall or on its premium stand.

Google AssistantYes
LG ThinQ AIYes
Picture (processing)
Resolution Upscaler4K Upscaler
ColourIntense Colour Billion Rich Colours Advanced Colour Enhancer True Colour Accuracy Pro
ClarityQuad Step Noise Reduction Frequency Based Sharpness Enhancer
ContrastObject Depth Enhancer Ultra Luminance Pro
HDR (High Dynamic Range)4K Cinema HDR (Dolby Vision, HDR10, HLG) HDR Dynamic Tone Mapping Pro
Picture Processor ±9 Gen 2 Intelligent Processor
Picture (Panel)
Dimming TechnologyPixel Level Dimming
Wide Viewing AngleYes
Display TypeOLED
Display Resolution4K Ultra HD (3,840 x 2,160)
Stand Width1189mm / 46.8"
Packaging Dimensions (WxHxD)1895 x 1130 x 285mm / 74.6" x 44.5" x 11.2"
TV Dimensions without Stand (WxHxD)1722 x 991 x 56mm / 67.8" x 39" x 2.2"
TV Dimensions with Stand (WxHxD)1722 x 1046 x 253mm / 67.8" x 41.2" x 10"
Annual Power Consumption313Wh/y
Power Consumption170W
Standby Power ConsumptionUnder 0.5W
Power Supply (Voltage, Hz)AC 120V, 50/60 Hz
Inputs & Outputs
Digital Audio Output (Optical)1 (rear)
RS-232C Input (Mini Jack)1 (rear)
Ethernet Input1 (rear)
Composite Input (AV)1 (rear)
RF Connection Input (Antenna/Cable)1 (rear)
USB Ports (v 2.0)3 (2 rear, 1 side)
HDMI Audio Return Channel (ARC)eARC (HDMI 2)
HDMI Input (HDCP 2.2)4 (1 rear, 3 side)
Smart Phone ConnectivityYes
TV TunerATSC, Clear QAM
HDMI-CEC (Simplink)Yes
IP ControlYes
Bluetooth SupportVersion 5.0
LG Sound SyncYes
Wi-Fi StandardWi-Fi Certified 802.11ac
Bluetooth Audio PlaybackYes
WiSA ReadyYes (Separate Dongle Purchase Required)
Dolby AtmosYes
Output Power40W (20W Woofer)
Speaker System2.2 Channel
Smart TV
Full Web BrowserYes
LG Content Store (App Store)Yes
Universal Remote ControlYes (Auto Device Detection)
Magic Remote ControlYes (Point, Click, Scroll, Voice)
Operating SystemwebOS
Intelligent Voice RecognitionYes
Amazon Alexa CompatibleYes (Amazon Alexa device sold separately)
Google Home CompatibleYes (Google Home device sold separately)
Alexa Built-InYes (Available via firmware update)
Limited Warranty1 Year Parts & Labour
Quick Start GuideYes
Power CableYes
Remote Control BatteryYes
Remote Magic RemoteIncluded
VESA Mounting (W x H)400mm x 200mm
Packaging Weight46.2kg / 101.9 lbs
TV Weight without Stand29.9kg / 65.9 lbs
TV Weight with Stand33.8kg / 74.5 lbs

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